Mobile Recruiting: How to Grow Your Team with Phone Hiring

Recruitment strategies are constantly evolving to keep up with new tech and trends—and mobile recruiting is no exception. In the past, recruitment was all about ads in newspapers and job fairs, but with the rise of technology, mobile recruiting has become the new normal. 

With smartphones becoming an integral part of our lives, it’s no wonder more companies are turning to phone hiring to find candidates. 

Mobile recruiting is ideal for businesses looking to expand their teams, as it allows them to cast the net wide and attract the most qualified applicants. It’s an easy way to streamline the hiring process and reach out to top talent via social media, email, and even text messages.

With a few clicks of a button, employers can connect with potential candidates from all over the world, especially if they offer remote and hybrid working. It can also enhance engagement and communication between recruiters and job seekers. 

Unsurprisingly given these benefits, mobile recruiting is here to stay, and it’s quickly becoming an essential tool for successfully growing your teams.

So, how exactly can you use it to expand your enterprise? In this article, we look at mobile recruiting in more detail and explore the benefits, challenges, and best practices to help you build a successful hiring strategy. 

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Free-to-use image sourced from Pixabay

The Importance of Mobile Recruiting

In 2023, more and more job seekers are using their smartphones and tablets to search for roles, so recruiters are having to leverage these platforms as a means to attract top talent. 

It’s not just about having a mobile-friendly website or job application process. Mobile recruiting involves a complete overhaul of traditional recruitment methods, incorporating social media, chatbots, and even AI to improve the candidate experience and streamline the hiring process.  

Having multiple communication channels is definitely of benefit, so don’t just think of phone hiring as interviewing candidates via calls. There are lots of other elements, and an omnichannel approach is best. This way, even if there are signal issues during an interview or a call was dropped, it’s possible to keep in contact with would-be employees. 

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Image sourced from smartrecruiters.com

The importance of mobile recruiting can’t be overstated, with almost 90% of job seekers using their smartphones to look for opportunities. Essentially, it can spell the difference between securing top talent or losing them to a competitor.

Optimizing Your Company Website for Mobile

As smartphone usage continues to skyrocket, the mobile-first mindset has embedded itself in our lives, changing the way we shop, communicate, and even recruit. However, shifting to a mobile strategy is not a small undertaking; it requires a complete overhaul of the hiring process. 

That’s where recruiting technology comes in. To stay ahead of the game, companies need to optimize their websites for mobile to ensure talented candidates can quickly access job postings and company information, submit applications with minimal effort, and remotely sign contracts with their digital signatures. 

With competition at an all-time high, companies that don’t integrate mobile solutions into their hiring will inevitably fall behind. On the other hand, by embracing this technology, they can streamline their processes, attract top talent, and ensure strong team growth for years to come. 

Optimizing Your Job Listing for Mobile

Once your website has been optimized for recruiting, a job listing will need to be created. Make sure you catch the eyes of suitable candidates with short, informative, and striking posts.

Postings should be visually appealing and easy to navigate on a phone, highlighting your company culture and summarizing any job requirements clearly and concisely. Craft a compelling message that resonates with job seekers and makes them want to apply. Remember, brevity is key in the world of smartphone scrolling!

Optimizing your job listings will also open up your posting to a wider audience, so it doesn’t only reach local candidates. This means you can take advantage of mobile recruiting to hire abroad

Leveraging Social Media and Job Aggregators

Companies have to be able to compete for top candidates quickly and efficiently. Mobile hiring offers a simple way to do this. 

This is where leveraging social media and job aggregators comes in. Using platforms like LinkedIn, Facebook, and Twitter, as well as job aggregators like Glassdoor, can help recruiters find the right candidates faster than traditional methods. 

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Free-to-use image sourced from Pixabay

For example, Facebook had over 12 billion visits in February 2023, and LinkedIn had 1.3 billion. These two sites alone provide a perfect opportunity to develop and promote your business and find your perfect candidate from a vast pool of potential applicants. 

But with so many different platforms and channels available, how do recruiters know which ones to use? It’s important to understand your target audience and the channels they’re most likely to frequent. It’s also important to have a strong employer brand when you engage with job seekers. 

Another useful feature of mobile recruiting is the ability to utilize Person Search technology, which allows recruiters to find and connect with potential candidates who may not have applied for the job but possess the desired qualifications and experience.

Finding the balance between using technology and maintaining a human connection is key to getting it right. While some actions can be completed digitally, job seekers do like feedback and communication from an actual person at certain points throughout the hiring process. 

Companies might want to update their business software/enterprise HR to improve processes and communication company-wide with the help of fresh technology. 

Checking the data

When implementing any new strategy in a business, it’s important to track its success. Mobile recruiting is a popular method of hiring, but it’s only useful if it works for you. 

Check your website data to measure site visits and engagement. Change your strategy by widening your audience reach if you’re not seeing the results you want, and make sure your posts are reaching their target.

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Free-to-use image sourced from Pixabay

Your current employees are a valuable asset when conducting research. Request feedback on the recruiting process and how they found it, as well as what could be improved in the future. 

Continue to seek feedback and review your data to ensure your mobile recruiting strategy is as effective as possible. 

Promoting the Business 

Utilizing social media is a surefire way to get your business known. Your story, ethos, and plans can all be shared via this medium. Not only does this raise brand awareness, but it can promote your company as an employer. 

Pushing your business and providing insight into the company will encourage like-minded people to apply, making it easier to find candidates who will be a good fit for your culture.

Social media allows your business to become more than just a potential employer/cash cow. Candidates can get a real sense of what your company is about before stepping one foot into the office.

Another way to promote your business as a great place to work is to create effective employee engagement strategies and then let your many contented members of staff do the talking and promoting for you.

Implementing Mobile-Friendly Application Processes

Revolutionizing recruitment is of the utmost importance, especially when considering mobile strategies.

Modern candidates expect a seamless journey throughout the application process, so make sure every stage can be accessed through the same channel. This will make the experience simpler for candidates and create a great first impression. 

It’s essential that the application process is mobile-friendly, from the initial job description to interviews and receipt of the final offer letter. The fact that candidates use their smartphones for everything means it’s expected—and it reflects badly on your company if you don’t cater to this. 

Ensure that communication at each stage is also appropriate—for example, use your text alert system to send messages informing candidates of non-urgent updates and emails to share outcomes and contracts. You can also go about mobile recruiting using a text alert system to send out SMS updates.

Recruiting automation software can assist in finding the ideal candidate. It can also help with screening and shortlisting, taking the stress away and freeing up more time to speak to those you’re interested in. 

Along with digitalizing applications, consider streamlining the hiring process so recruitment is a breeze on both sides. 

Recruiting tools such as applicant tracking systems and recruiting automation software can also be leveraged to streamline the hiring process and improve the mobile recruiting experience for both the recruiter and candidate. Revolutionizing recruitment is of utmost importance, and utilizing mobile hiring as one of the essential recruiting tools can help companies ensure that their teams are diverse, inclusive, and growing at a successful rate.

Utilizing Text and Video Messaging for Candidate Communication

In the ever-evolving world of business, mobile hiring has become one of the essential recruiting tools to help companies ensure that their teams are diverse and inclusive. 

This involves using mobile technology, such as texts, three-way phone calls, and video messaging, to connect with potential candidates from all walks of life—regardless of geography or background. 

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Free-to-use image sourced from Pixabay

Utilizing text and video messaging to communicate with candidates allows for a more personalized approach that resonates with individuals on a deeper level. A business can connect with anyone from anywhere to access a pool of talent that’s potentially untapped by its competitors. 

A virtual phone system can also be used to communicate from or to anywhere with an internet connection, allowing you to contact applicants with ease and empowering remote employees to be involved in the hiring process too. 

Summary

In conclusion, mobile recruiting is the future of hiring. Thanks to the prevalence of smartphones, recruiters can now reach out to top talent no matter where they’re located, making it easier to grow teams by choosing the best person for the role. 

Of course, it takes more than just posting openings on job boards and social media platforms; it requires a strategic approach to ensure you’re reaching the right talent at the right time. Using data analytics and identifying where your target audience spends their time online, tailoring your messaging to address their pain points, and being responsive to their questions and concerns are all essential to making mobile hiring work for you.

It’s an exciting time to be a recruiter, with mobile technology providing endless possibilities for finding and hiring top talent. So, embrace the power of phone recruiting to take your team to the next level.

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